Local Search


Using cost-effective digital strategies to attract more visitors to your business.

google my business listing on phone

What is Local Search?

People use search engines like Google or apps like Google Maps, Yelp, and TripAdvisor to find local businesses or services.  A Local Search strategy helps you reach the maximum number of customers and convincing them to convert when they get there.  

Is your business performing well in these searches?  If you think you could use a little help, hire BasementMarketing to get you real results for a surprisingly small spend.

Our Local Search Roadmap

google my business small business marketing

Optimize Local Listings

Starting with Google My Business, claim and optimize all local listings.

small business marketing website

Optimize Your Website

Embed your Google My Business map, make sure your contact info is consistent, and include local keywords.


Spread the Word

Ask for Reviews, and get others to link to your local business

man and woman marketing their small business

Run a Great Business

With your Online act together, you can get to business running your business.

BasementMarketing Local Search Packages

Local Startup

Quick results for small shops.
$ 99* Monthly
  • Kickoff Phone Call and Strategy Session
  • Optimize Google My Business
  • Weekly Google My Business Post and Strategy
  • Top Local Citation Optimization
  • On page Website Local Search Optimization
  • Social Media Local Search Optimization
  • Monthly Report and Strategy Update
  • Quarterly 30-Minute Check-in Phone Call

Local Player

Become the 'Talk of the Town'
$ 199* Monthly
  • Everything in Local Startup PLUS...
  • Aggressive Google My Business Posting
  • Review Strategy and Monthly Implementation
  • 1 Local Landing Page
  • Bimonthly 30-Minute Check-in Phone Call

Local Leader

Own it.
$ 399* Monthly
  • Everything in Local Player Plus.....
  • Local Link Building Strategy and Support
  • Up to 5 Local Landing Pages
  • Local Search Optimization for up to 3 Locations
  • Free Local Search Optimized WordPress website
  • Monthly 30-minute Check-in Phone Call
  • Google Ads Local Business Campaign
Best Value

Local Champion

Higher touch. Custom Package.
  • Need more support?
  • More than 3 Locations?
  • Looking to seriously compete outside your local area?